Sellics Review (2022) — What Is This Tool Exactly?


Sellics — Overview

It’s easy to start an Amazon business. The real challenge is to grow your business and stand out from the competition. Growth today almost requires the use of multiple tools to get the right indicators at the right time for profitable business decisions.

In market research, there are competitive intelligence tools, such as Jungle Scout and Unicorn Smasher, or tools that let you manage your feedback as a jump send. To successfully develop your Amazon business, you usually need to use a combination of different analysis tools to get the data you need.

Sellics wants to break this cycle by providing Amazon sellers a package with all the tools they need in one place. Sellics is basically a one-stop shop for Amazon’s marketer, who combines three to five different analysis tools in one package. You can use it to optimize rankings, manage ratings, monitor competitors, track various performance counters, and more.

More About Sellics

Sellics Review 1

Sellics is a successful leading software for eCommerce growth which thousands of brands and agencies use to succeed on Amazon. Established in Germany as a simple keyword ranking crawler, Sellics’ dream is to provide an insightful and integrated all-in-one solution that uses comprehensive optimization across all main performance metrics of the Amazon market.

The company has several important names among its customers, including Bosch, KW-Commerce, Chal-Tec, Private Label Journey, L’Oreal and Brita use AI-based technologies to boost Amazon’s sales and market share, backed by analytical analysis and automation focused on cutting-edge machine learning algorithms.

Since its inception in 2014, the platform has been supplemented with features over the years to become an all-in-one software solution for Amazon marketers.

Sellics offers two separate software platforms: an Amazon Sellers Seller Edition and an Amazon Vendor Vendor Edition. The edition for the seller covered in this release is reserved for Amazon sellers with a Seller Central account.

1. How Can I Take Advantage of it?

When you connect to a merchant account, you will be directed to the product discovery page. A convenient navigation bar at the top of the page allows you to switch between the product detector, the niche analyzer, and the spy device.

The main features are hidden in a drop-down menu, probably because you need to log in to your central seller account. This can be a deciding factor for anyone who does not have an SC account to simply test the system software.

sellics features 5

If you have privacy or data security issues, the Amazon Marketplace web service & API Sellics access token provides limited data from your Seller Central account. Your credentials will not be shared. As a member of the Amazon Solution Provider Network, Sellics will never share your account information with third parties or with Amazon.

Follow the below list to get a unique Sellics coupon code, Sellics promo code, and redeem the same on your next purchase in the platform concerned to avail exciting offers

If you still can not connect to your Central Seller account, below is a list of all features. I should give you a good idea of what to expect.

1. Product Detector

The Product Detector gives you a detailed view of the various products sold on Amazon. This can help you discover the most profitable niches if you have trouble finding new product ideas.

Sellics claims that the 10,000 best Amazon vendors in their product database are filtered by category. You can use filters such as sales area, estimated sales, number of revisions, and weight to quickly search thousands of products that match your criteria.

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2. Niche Analyzer

Sellics Review niche analyzer

By analyzing the volume of sales and competitiveness in your desired niche with the Niche Analyzer, you can easily determine the number of sales generated in a niche and how difficult it will be to rank the keywords more effectively.

3. Cockpit

The dashboard contains widgets that show all sorts of useful data like sales and earnings, advice, performance, keyword rankings, PPC performance, and a list of all products with sales, revenue share, and current sales. It’s great to have a quick overview of where your products are located.

4. Spy Tool

With the spy tool, you can control the prices of your competitors and discover your bestsellers. It also allows you to track the actual sales volume of your target product, reducing the risk of investing in poorly sold products, and getting unsold inventory.

You can determine the actual sales volume of a product on Amazon and see at a glance how the lowest and the lowest price, as well as the price development of your products, develop. With the spy tool, you can also set up a hacker alert warning you when unscrupulous traders are trying to ‘stick’ your products at cheaper prices and steal your income.

5. Classification of keywords

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With Sellics Keyword Ranking Tool, you can search for new keywords, keywords classified by your competitors, and any combination of keywords. Sellics claims to have 180,000,000 Amazon keywords in its database.

Search Volume Ad helps you find the most relevant keywords for your products. Keyword tracking lets you monitor how your rank changes over time and see the impact of your optimization efforts.

6. Review Management Tool

The notification management tool can notify you immediately when you receive a product review. It is no secret that negative valuations can seriously affect sales.

By receiving instant notifications, you can quickly respond to negative comments and mitigate damage. With Sellics you can leave a negative comment with one click directly from the panel.

7. Inventory Management

Manual stock management can be a problem, especially with a diversified product portfolio. Inventory Management automatically calculates the ideal replenishment date for your products based on your current inventory, sales speed, and delivery time.

8. Profit Panel

The profit chart is seamlessly integrated into your Central account to show your exact profit margins after all costs (FBA price, shipping, PPC costs, Amazon fees, action value, raw material costs) have been deducted in real-time.

The dashboard is updated every five minutes and can be used to track the benefits of all your products throughout the day.

You can enter your costs manually like inspection services to get more accurate results, instantly see the profitability of each product, and find out which one is losing disproportionately money.

9. Sponsored Links Manager

Use the PPC Administrator to track, analyze, and optimize the performance of your Amazon ads. View performance statistics for your ads, sorted by revenue, cost, CPC, clickthrough rate, orders, impressions, and more, so you do not have to rely on Seller Central’s reports to determine the status of how your campaigns are performing.

The PPC Optimizer can recognize unconverted keywords and propose new proposals based on the announced cost of sales (ACoS) and individual keyword printing potential.

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The administrator can integrate Amazon’s Product Advertising API to automate their campaigns and create custom rule sets that automatically change their keyword bids based on keyword performance.

2. Five Sellics Features Amazon Business Owners Love!

Speaking of must-have features, Sellics provides five modules for your company to get the most detailed, bird’s eye view. And because Sellics directly interacts with your account, you can evaluate every aspect of your company in one location, giving you a full overview of your results with the option of automating aspects.

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Profit Dashboard

This first module lets you monitor your income analytics in real-time. The module deducts your Amazon fees, shipping (i.e. FBA), PPC fees, coupons, taxes, and product costs automatically, giving you a fully automated estimate of your actual income on Amazon.

PPC Manager

sellics review ppc tool

It helps save time and optimize your PPC promotions so you can increase your PPC sales from Amazon. This way you can concentrate on the effectiveness of ads and generate a higher return on ad spending (ROAS).

You may also evaluate your success in the campaign. It monitors the performance of your Supported Ads for any given time span, enabling you to see exactly what improvements have positively influenced your campaign results.

Another advantage of this function is that you won’t have to perform any of the normal time-consuming tasks including transferring high-performance keywords from one campaign to another or inserting underperforming keywords manually to a negative keyword list.

This is a massive time saver and will save you a lot of headaches when you set up new campaigns.

You can also check Jungle Scout in case you are looking for a specialized PPC Management tool.

Amazon Ranking Optimizer

On Pages 1-3 of the Amazon search results, 90 percent of customers will make their orders. You’ll miss the majority of your revenue if your stuff isn’t available here. Amazon Keyword Analysis & Ranking Optimization lets you build conversion and benchmarking lists against your competitors. So, as interesting as it may sound, let me tell you how this amazing tool works.

Step 1: Amazon Keywords Analysis Take the guesswork out of what clients are searching for on Amazon. Find the high volume, winning keywords to turbocharge your campaigns.

Step 2: Optimize product listings See instantly which product listings need to be updated and use our listing optimizer to fill in content gaps.

Step 3: Track Your keyword rankings Watch your keyword rankings and see if your efforts to refine your rankings over time have an impact.

Review Management

Negative reviews will seriously compromise rank and conversions. Sellers will respond to negative feedback as quickly as possible to mitigate the impact. Review management will immediately inform you of new feedback that you get on Amazon. By its effect on your average star rating, you can sort your reviews and prioritize your response rate accordingly.

Connecting your account into your Income Dashboard needs only one button. Sellics measures all of your Amazon costs automatically for you, and you can also enter the cost of the product for more precise results.

Inventory Management

Sellics review inventory management

Lead Time: Upload the lead time for any product you want. Sellics determines the ideal reorder date for each commodity automatically and you will have full inventory control and you know exactly when you will run out of stock based on your recent selling velocity.

Reorder Pipeline: It’s more than just a phone call to position a reorder. It needs capital both financially and for staff. To prepare your resources accordingly, keep an overview of your 90-day reorder pipeline easily

3. Plans & Pricing

Now, let’s talk about one important thing and that is pricing in this Sellics Reviews with a discount coupon for you.

Before purchasing a package, you can test all the free features for 14 days (no Credit Card required). Sellics recommends that you test your Ranking Optimizer with two products. First, search for as many relevant keywords as you can.

If you do not know which keywords are most appropriate for your products, use the keyword rating feature to see the ranking of your most relevant keywords.

sellics pricing

For example, if your product is a watch, the key keywords may be “best watch under $1000” or “Branded Watches”. Sellics recommends using the PPC Optimizer to see which keywords are being converted. You should see your first rating at the end of the trial period. At this point, Sellics has collected enough data to produce meaningful reports on the tracked keywords.

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At the end of the free trial, you can choose a subscription. Sellics uses a variable pricing model where pricing is based on the products sold.

Sellics recently changed its pricing model because it used a credit system for keywords or tracked products, which became very confusing and excluded users from the software because they did not understand how it was done.

Sellics new pricing model is an improvement, but it can still be confusing as the subscription rate is now pegged to Amazon sales.

For example, if your revenue is between $ 1,500 and $ 60,000, Sellics charges you $ 67 per month with a six-monthly option of $ 342 ($ 57 per month) and an annual option of $ 564 ($ 47) US dollars per month).

Monthly Pricing Listed below:

sellics pricing 2

Regardless of their level, each plan gives you access to all the key features, to all Amazon markets with an unlimited number of products and keywords, and to Sellics’ mobile application.

4. Customer Support

You can access Sellics Customer Service via e-mail or live chat (the chat area is located in the lower-right corner of the home page) to receive customer feedback. Depending on your time zone, you do not have to wait more than half a day to get answers to questions you send on weekdays (9 am to 6.30 pm, Paris time). The support team is very sensitive.

5. Pros & Cons


  • Sessions and Conversion Rate: The Performance widget displays the session and conversion rates of all your products, a feature that most tools do not have.
  • Good Customer Service: You can contact the support team via live chat or e-mail. They answer the questions pretty quickly
  • Comprehensive Knowledge Base: Sellics has an online knowledge base that covers all features and includes tips on how to best use the tools that you can use to grow your business.
  • Compatible with 8 Amazon Markets: Sellics is compatible with several Amazon markets, including the United States.  Germany, Great Britain, Spain, Mexico, France, Italy, and Canada.
  • Variable Pricing Options: The price of your subscription is determined by your annual sales. This is an improvement over your old pricing model.


  • Even Test Users Need To Sign In To The Account: you cannot test most features without logging in to their account.
  • Historical data is limited: Sellics can not extract historical data for two months in the profit chart due to restrictions imposed by the Amazon API.
  • No User Management Tool: Currently, multiple users with different rights cannot be created. However, Sellics plans to introduce a user management feature in the future.
  • No Download Report: You can not export or download reports from your Sellics account.
  • Return: Sellics calculates or shows no return.

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Jerry Gordon

About Jerry Gordon

Webmaster, nature and tech lover. Jerry manages the day-to-day operations at DigiToolsadvisor. He loves enjoying his free time, but most of all, trying new tools to master.