How to Use Video for Sales to Crush Quotas

video for sales guide
March 11, 2022·9 min read

Discover why video promoting is essentially the most highly effective instrument in your arsenal, what forms of gross sales movies to make, when to use them, how to get your crew on board, and more.

It’s simple to perceive why persons are more trustworthy, agreeable, and keen to do offers face-to-face, as a result of trying somebody within the eye provides you a pure stage of belief. But in right now’s digital promoting and distant work world, the power to meet a prospect in particular person is restricted. The repair? Video for gross sales.

Video is now not used simply for product demos. With the assistance of on-line video platforms, video may be at each stage of the gross sales cycle from outreach by way of to closed-won and handed off. We’re speaking about one-way video, often known as asynchronous video, which brings again that high-fidelity face-to-face connection and all of the mutual accountability that comes with in-person conferences.

Asynchronous video is nothing in need of a gross sales secret weapon and this text will clarify how to use it to crush your quota.

  1. Contents
  2. 1. The Benefits of Video for Sales
  3. 2. Where to Use Video Throughout Your Sales Cycle
  4. 2.1 Grab Attention
  5. 2.2 Breathe Life into Your Value Prop
  6. 2.3 Move Deals Towards Close
  7. 3. The 4 Types of Video for Sales
  8. 3.1 Webcam Video (a.k.a. Selfie Video)
  9. 3.2 Screen Share Video
  10. 3.3 Video Playlist
  11. 4. Video Selling Best Practices
  12. 5. Why Sales Teams Need a Video for Sales Strategy
  13. 6. Selling Your Team on Video
  14. 7. Get Up and Running with Video for Sales
  15. 8. The Key to Getting Started is Starting

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